If you sell products online you know that there are so many channels that you want to promote yourself through but each one takes considerable work. That’s why we often find and create tools that minimise or even completely remove the effort involved in getting our products out there. Viral Buyer is my latest WordPress plugin that has been designed to alleviate some of the focus on getting social likes for your sales pages.
I recently attended a guest lecture on social commerce by Philip Coen at Manchester Metropolitan University and one thing that stood out was the ability to offer on page discounts to people that spread your product socially. He discussed how more big brands were taking advantage of the Facebook Like button to offer discounts to their visitors. It got me thinking about how smaller companies could start to use this kind of technology in their digital marketing efforts and ultimately Viral Buyer was born.
What is Viral Buyer?
As it’s most basic Viral Buyer is a WordPress plugin that encourages your customers to ‘Like’ your sales page and offers them a small discount in return. This means that for every customer that likes your sales page up to 130 more people will be exposed to your product offering (based on average friend numbers from Facebook). As friends often share similar interests the viral potential is massive from this and the Like chain could go a very long way.
But that’s not all that Viral Buyer does… Getting your customers to share your product page is only half the game. You still need to be able to optimise what is actually displayed so that your sales page looks inviting to your customers networks.
Another feature of the plugin is that it enables you to customise exactly which thumbnail, page title and description is shown to your customers networks when they like your product page. Below you will find an example Facebook Like that I have fully customised with the Viral Buyer plugin.
The Viral Buyer plugin has only been out for four days and the sales page has already generated 56 Facebook likes and even more members. To put that in perspective another sales page that I launched 3 months ago for a product centred around Facebook still only has 45 likes (or an average of 3.75 likes per week) compared to 56 Likes in less than a week. Assuming these rates hold steady that is a 1440% increase in Likes with Viral Buyer & the week isn’t even over!
Needless to say I’m already very happy with the Viral Buyer plugin but there are still many more ideas on the way so things will only get better. For a limited time you can get the plugin for just $15 at full price or $10 with the like discount However the standard price will be going up, most probably doubling with the next version release, so if you want to lock in ownership and free upgrades for life, get in early and take the steps to make your sales pages go Viral with Viral Buyer for WordPress!